To Sell Is Human The Surprising Truth About Persuading, Convincing, and Influencing Others
- 21 Jun 2018
- 9781786891716
- £12.99
- 272 pp
- 129×198mm
- 7 Feb 2013
- 9780857867193
- £10.39
- 272 pp
- 7 Feb 2013
- 9780857869463
- £25
- 6 hrs 5 min
In a few words
The New York Times No.1 Bestseller; ‘a human guide to how sales might work and be successful in the 21st century’ Observer
In a few words
A new lower price for the New York Times No.1 Bestseller
In a few words
Unabridged and read by the author, a ground-breaking new business book from the New York Times No.1 Bestseller
Excellent . . . radical, surprising and undeniably true
Less a book about the conniving tricks of this slippery trade, and more of a human guide to how sales might work and be successful in the 21st century
Pink is rapidly acquiring international guru status . . . He is an engaging writer, who challenges and provokes
Provocative and fascinating
Malcolm Gladwell
on DrivePink is rapidly acquiring international guru status . . . He is an engaging writer, who challenges and provokes
Provocative and fascinating
Malcolm Gladwell
on DriveMore about
the book
We’re all in Sales now
Parents sell their kids on going to bed. Spouses sell their partners on mowing the lawn. We sell our bosses on giving us more money and more time off. And in astonishing numbers we go online to sell ourselves on Facebook, Twitter and online dating profiles.
Relying on science, analysis and his trademark clarity of thought, Daniel Pink shows that sales isn’t what it used to be. Then he provides a set of tools, tips, and exercises for succeeding on each new terrain: six new ways to pitch your idea, three ways to understand another’s perspective, five frames that can make your message clearer, and much more.
More about
the book
We’re all in Sales now
Parents sell their kids on going to bed. Spouses sell their partners on mowing the lawn. We sell our bosses on giving us more money and more time off. And in astonishing numbers we go online to sell ourselves on Facebook, Twitter and online dating profiles.
Relying on science, analysis and his trademark clarity of thought, Daniel Pink shows that sales isn’t what it used to be. Then he provides a set of tools, tips, and exercises for succeeding on each new terrain: six new ways to pitch your idea, three ways to understand another’s perspective, five frames that can make your message clearer, and much more.
More about
the book
We’re all in Sales now. Each day millions of people earn their keep by convincing someone else to make a purchase. They sell planes to airlines, oil shares to sheiks, cars to drivers. They sell consulting agreements, magazine subscriptions, time-shares, double glazing, broadband, fitted kitchens, car insurance, life insurance, pet insurance! Some work in fancy offices with glorious views, others in dreary cubicles, but most look exactly like you.
In fact, each and every one of us spends time trying to persuade others to part with resources – money, time, attention – though most of the time we don’t realise we’re doing it. Parents sell their kids on going to bed. Spouses sell their partners on mowing the lawn or putting the cat out. We sell our bosses on giving us more money and more time off. And in astonishing numbers we go online to sell ourselves on Facebook, Twitter and in Match.com profiles.
In this new book from the bestselling author of Drive, Dan Pink explores the ways in which we can all improve our sales skills, in every area of our lives and identifies the three personal qualities and four essential skills necessary to move people. Relying on science rather than platitudes and analysis instead of exhortation, Dan builds on his own sales experience and on the profiles of some of the world’s best salespeople – and makes us look again at our own sales skills.
A fresh look at the art and science of sales using a mix of social science, survey research and stories
Pink is rapidly acquiring international guru status . . . He is an engaging writer, who challenges and provokes
A gifted writer who turns even the heaviest scientific study into something digestible - and often amusing - without losing his intellectual punch
Pink's ideas deserve a wide hearing. Corporate boards, in fact, could do well by kicking out their pay consultants for an hour and reading Pink's conclusions instead
A gifted writer who turns even the heaviest scientific study into something digestible - and often amusing - without losing his intellectual punch
Pink's ideas deserve a wide hearing. Corporate boards, in fact, could do well by kicking out their pay consultants for an hour and reading Pink's conclusions instead
Daniel Pink has issued a bold and persuasive call to bring our understanding of human motivation out of the realm of folklore and into the realm of science ... Drive will make you rethink everything you do to motivate yourself and those around you
Richard Wiseman, Author Of 59 Seconds And Quirkology
Less a book about the conniving tricks of this slippery trade, and more of a human guide to how sales might work and be successful in the 21st century
Ben East
The ObserverA gifted writer who turns even the heaviest scientific study into something digestible - and often amusing - without losing his intellectual punch
Pink's ideas deserve a wide hearing. Corporate boards, in fact, could do well by kicking out their pay consultants for an hour and reading Pink's conclusions instead
Daniel Pink has issued a bold and persuasive call to bring our understanding of human motivation out of the realm of folklore and into the realm of science ... Drive will make you rethink everything you do to motivate yourself and those around you
Richard Wiseman, Author Of 59 Seconds And Quirkology
Less a book about the conniving tricks of this slippery trade, and more of a human guide to how sales might work and be successful in the 21st century
Ben East
The Observer
Daniel H. Pink
View profileDaniel H. Pink is the author of several books, including the New York Times bestselling Drive, To Sell is Human and A Whole New Mind. His books have been translated into 35 languages and have sold more than 2 million copies worldwide. He lives in Washington D.C. with his wife and children.
Daniel H. Pink
View profileDaniel H. Pink is the author of several books, including the New York Times bestselling Drive, To Sell is Human and A Whole New Mind. His books have been translated into 35 languages and have sold more than 2 million copies worldwide. He lives in Washington D.C. with his wife and children.
Daniel H. Pink
View profileDaniel H. Pink is the author of the long-running New York Times and BusinessWeek bestseller A Whole New Mind. He has written for the New York Times, Harvard Business Review, Fast Company and Wired, wherehe is a contributing editor. He has provided analysis for CNN, CNBC,ABC, NPR and other networks in the U.S. and abroad. Pink lectures on economic transformation and the new workplace at corporations, associations and universities around the world, and was a keynote speaker at TED’s 2009 Global Conference in Oxford. He lives in Washington DC, with his family.
