This pre-order incentive has now passed into ignominious history. Thank you to those consumers who participated.
This is what FULLY COHERENT PLAN FOR A NEW AND BETTER SOCIETY by DAVID SHRIGLEY looks like.

If you pre-order David Shrigley’s

Fully Coherent Plan for a new and better society

then you could win a very nice, good and also limited edition statuette


Just email proof that you have pre-ordered the book (Fully Coherent Plan) to marketing@canongate.co.uk.

(The proof should be a receipt. You can supplement this proof with a photograph of you in the act of purchasing the book or a signed statement from a local bookseller confirming your purchase. Doing so will not affect your chances but will substantially waste your time.)

One person who does this, chosen at random, will win the statuette of Shrigley’s Fourth Plinth commission ‘Really Good’.

This is called a ‘pre-order incentive’.

This is what FULLY COHERENT PLAN FOR A NEW AND BETTER SOCIETY by DAVID SHRIGLEY looks like.

Only 200 of these statuettes exist, and each one is a 29cm tall monument to things being Really Good. So pre-order the book right now and email us your proof for a chance to win this one.

You can do so at real bookshops made of walls and shelves and people, and also online at, for example: Hive, Wordery, Waterstones, Amazon, the Book Depository and Foyles.

Thank you for your attention and for your commitment to consumerism.